Kampala, Uganda — Authorities and cybersecurity experts have raised alarm over a surge in fake social media accounts impersonating city businessman Sudhir Ruparelia on X (formerly Twitter), warning the public to exercise caution amid rising cases of online fraud.
A search for Ruparelia’s name on the platform reveals multiple accounts bearing near-identical usernames, profile photos and branding, a trend experts say reflects a growing pattern of impersonation scams targeting high-profile individuals.
Many of the accounts use slight variations or misspellings designed to mimic the tycoon’s identity, while others lack verification badges and show limited or inconsistent activity—key indicators often associated with fraudulent profiles.
The only known legitimate account linked to Dr Ruparelia is @sudhirruparelia, described as Chairman of the Ruparelia Group of Companies in Uganda.
Fraud risks and warning signs
Cybersecurity analysts warn that such impersonation accounts are frequently used to defraud
unsuspecting users through a range of tactics. These include promoting fake investment schemes that promise high returns, soliciting money transfers or cryptocurrency payments, and sharing phishing links disguised as business opportunities.
Experts say the scammers’ goal is often to harvest sensitive personal and financial information or to convince victims to part with money under false pretences.
Several red flags have been identified in the currently circulating suspicious accounts. These include unauthorised use of Ruparelia’s official images, low follower counts, minimal verifiable engagement, and failure to clearly identify themselves as parody or fan accounts as required under platform guidelines.
Businessman issues caution
Dr Ruparelia, chairman of the Ruparelia Group, has previously distanced himself from such accounts and warned the public against engaging with them. Despite past efforts that led to the suspension of some impersonating profiles, new ones continue to emerge, highlighting the persistence of the threat.
He has urged the public to remain vigilant and take basic precautions, including avoiding financial transactions with unverified accounts and confirming any communication through official company channels.
Members of the public are also encouraged to report suspicious profiles using X’s impersonation reporting tools and to cross-check claims through trusted news outlets or official platforms.
Growing Cybercrime Concern
The latest wave of impersonation underscores broader concerns about the rise of digital fraud in Uganda and across the region. As internet usage expands, cybercriminals are increasingly exploiting the identities of prominent figures to gain credibility and reach potential victims.
Authorities have advised individuals who may have interacted with suspicious accounts to monitor their financial activity and report any suspected fraud to the cybercrime unit of the Uganda Police Force.
Experts warn that without increased public awareness and stronger enforcement, such scams could result in significant financial losses and reputational harm.
The incident highlights the need for continued vigilance as online fraud tactics become more
sophisticated and widespread.